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    • Content Strategy

    Content Strategy Courses Online

    Learn content strategy principles for planning and managing content. Understand how to align content with business goals and user needs.

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    Explore the Content Strategy Course Catalog

    • Status: New
      New
      G

      Google Cloud

      在 Google Cloud 上使用生成式 AI 进行网站现代化改造

      Skills you'll gain: Generative AI, AI Personalization, Web Content, Web Analytics and SEO, Prompt Engineering, Performance Tuning, Image Analysis, Google Cloud Platform, User Experience Design

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Web Development Fundamentals

      Skills you'll gain: Responsive Web Design, Web Development, HTML and CSS, Web Applications, Front-End Web Development, Web Design, Semantic Web, Javascript, Web Content Accessibility Guidelines, Data Storage Technologies, Application Security, User Interface (UI), Data Validation

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      G

      Google Cloud

      Google Cloud에서 생성형 AI를 사용한 웹사이트 현대화

      Skills you'll gain: Generative AI, Web Content, Google Cloud Platform, Prompt Engineering, User Experience Design, Image Analysis, Content Management

      Beginner · Course · 1 - 4 Weeks

    • I

      Indian School of Business

      Certificate in Strategic Leadership

      Skills you'll gain: Business Strategy, Crisis Management, Strategic Thinking, Strategic Leadership, Professional Development, Business Leadership, Growth Strategies, Business Modeling, Leadership Development, Leadership, Leadership and Management, Competitive Analysis, Stakeholder Communications, Executive Presence, Competitive Intelligence, Team Leadership, Strategic Decision-Making, Business Development, Value Propositions, Market Analysis

      University Certificate · 6 - 12 Months

    • U

      University of Illinois at Urbana-Champaign

      Master of Business Administration (iMBA)

      Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Data Collection, Corporate Tax

      Earn a degree

      Degree · 1 - 4 Years

    • U

      University of Illinois at Urbana-Champaign

      Graduate Certificate in Strategic Leadership & Management

      Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax, Global Marketing

      Credit offered

      Graduate Certificate · 6 - 12 Months

    • H

      HEC Paris

      Leading Innovation With Creativity University Certificate

      Skills you'll gain: Design Thinking, Active Listening, Innovation, Creativity, Organizational Structure, Business Modeling, Organizational Strategy, Talent Management, Creative Thinking, Business Strategy, Self-Awareness, Initiative and Leadership, Consumer Behaviour, Strategic Decision-Making, Creative Problem-Solving, User Research, Organizational Effectiveness, Entrepreneurship, Leadership, Ideation

      University Certificate · 6 - 12 Months

    • U

      University of Illinois at Urbana-Champaign

      Master of Science in Management

      Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax, Global Marketing

      Earn a degree

      Degree · 1 - 4 Years

    • H

      HEC Paris

      Trust Based Leadership University Certificate

      Skills you'll gain:

      University Certificate · 6 - 12 Months

    • Status: New
      New
      M

      Macquarie University

      Cyber Response and Recovery

      Skills you'll gain: Incident Response, Computer Security Incident Management, Security Management, Disaster Recovery, Cyber Risk, Threat Detection, Cyber Security Policies, Crisis Management, Threat Management, Business Continuity, Corporate Communications, Internal Communications, Root Cause Analysis, Continuous Improvement Process, Communication Planning

      Beginner · Course · 1 - 3 Months

    • S

      S.P. Jain Institute of Management and Research

      Post Graduate Diploma in Management Online

      Skills you'll gain: Mergers & Acquisitions, Search Engine Marketing, Working Capital, Design Thinking, Operations Management, Business Valuation, Competitive Analysis, Manufacturing Operations, Business Strategy, Supply Chain Management, Digital Transformation, Persuasive Communication, Promotional Strategies, Consumer Behaviour, Integrated Marketing Communications, Organizational Leadership, Team Management, Organizational Change, Change Management, Financial Statement Analysis

      Earn a degree

      Degree · 1 - 4 Years

    • U

      University of Illinois at Urbana-Champaign

      Financial Management Graduate Certificate

      Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax, Global Marketing

      Credit offered

      Graduate Certificate · 6 - 12 Months

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    1…323324325…326

    In summary, here are 10 of our most popular content strategy courses

    • 在 Google Cloud 上使用生成式 AI 进行网站现代化改造: Google Cloud
    • Web Development Fundamentals: Microsoft
    • Google Cloud에서 생성형 AI를 사용한 웹사이트 현대화: Google Cloud
    • Certificate in Strategic Leadership: Indian School of Business
    • Master of Business Administration (iMBA): University of Illinois at Urbana-Champaign
    • Graduate Certificate in Strategic Leadership & Management: University of Illinois at Urbana-Champaign
    • Leading Innovation With Creativity University Certificate: HEC Paris
    • Master of Science in Management: University of Illinois at Urbana-Champaign
    • Trust Based Leadership University Certificate: HEC Paris
    • Cyber Response and Recovery: Macquarie University

    Skills you can learn in Data Management

    Google (4)
    Google Cloud Platform (4)
    Application Programming Interfaces (2)
    Mongodb (2)
    Apache Hadoop (1)
    Applied Machine Learning (1)
    Arrays (1)
    CSS (1)
    Cluster Analysis (1)
    Data Structure (1)
    E-commerce (1)
    Graphics (1)

    Frequently Asked Questions about Content Strategy

    "A content strategy is a business' plan to distribute content that aligns with the organization's goals. Content can include a broad variety of online material, such as videos, social media posts, blogs, white papers, and infographics. A thorough content strategy will cover what kind of content is being made, why it's being made, when it's distributed, and where it is distributed. For example, a business might decide to create and share weekly online videos to improve its brand recognition among consumers. A content strategy gives direction to the organization's outreach and engagement efforts.

    As an organization puts its strategy into action, analytics will help determine if the content is having its intended effect. If not, the content strategy may need adjustments."‎

    "If you're a creative person who also loves communicating and organizing, you'll excel as a content strategist. You'll need to envision and anticipate the type of content that will help the organization reach its goals. An analytical mind is needed to understand marketing data and use that data to form an actionable strategy.

    Content strategists don't always have a hand in creating the content itself. That job may go to video editors, writers, graphic designers, or other talent. However, the strategist will need to be willing to work with these individuals to ensure the content is ready by the set deadlines. When challenges arise, you'll need an adaptive mindset and quick decision-making skills to adjust the strategy."‎

    By taking online courses, you can learn essential knowledge about how marketing works on various social media platforms. You'll also discover practical tips on how to analyze metrics, engage audiences, develop a brand identity, and expand your reach. Online courses are ideal when you want to learn these skills from your own home and advance through the lectures and assignments at your own pace.‎

    Online Content Strategy courses offer a convenient and flexible way to enhance your knowledge or learn new Content Strategy skills. Choose from a wide range of Content Strategy courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Content Strategy, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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