What are the best SEO courses on Coursera?

Top courses include Search Engine Optimization (SEO) from UC Davis and Google SEO Fundamentals also from UC Davis . These courses cover on-page SEO, technical SEO, content strategy, and link-building techniques to improve site rankings.

Can I learn SEO for free on Coursera?

Yes. Many SEO courses offer a free audit option, which allows learners to access video lessons and reading materials at no cost. To complete assignments or earn a certificate, you’ll need to upgrade or apply for financial aid.

What will I learn in an SEO course?

You’ll learn how search engines work, how to research keywords, optimize content and site structure, build backlinks, and measure SEO performance using tools like Google Analytics and Search Console. Courses also explore SEO best practices and common pitfalls.

Do I need a technical background to start learning SEO?

Not at all. Many beginner-friendly SEO courses on Coursera are designed for marketers, content creators, and small business owners with no technical experience. There are also more advanced courses for those who want to dive deeper into analytics or technical optimization.

Can Coursera’s SEO courses help me in my career?

Yes. SEO is a critical skill in digital marketing , content strategy , and e-commerce . Coursera courses can help you develop job-ready SEO skills, earn a certificate to strengthen your resume, and make an immediate impact in growing online visibility and engagement.

Top Seo Courses - Learn Seo Online

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Find the Best SEO Course for Your Goals

Status: Free
Coursera Project Network
Create a no-code one page SMB website with Carrd
Skills you'll gain: Web Content, Content Management, Wireframing, Web Design and Development
Beginner · Guided Project · Less Than 2 Hours
Status: New
Status: Free Trial
Simplilearn
Content Strategy
Skills you'll gain: Content Strategy, Content Marketing, Content Performance Analysis, Web Content, Content Creation, Email Marketing, Social Media Marketing, Search Engine Optimization, Digital Advertising, Persona Development, Business-To-Consumer, Key Performance Indicators (KPIs), B2B Sales
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
Tecnológico de Monterrey
¿Qué hacer con tu estrategia digital en tiempos de cambio?
Skills you'll gain: Customer Engagement, Target Market, Digital Advertising, Customer Retention, Customer Relationship Building, Search Engine Optimization, Digital Media Strategy, Lead Generation, Digital Marketing, Marketing Strategies, Customer Acquisition Management, Customer experience improvement, Cash Flows, Marketing Communications, Web Analytics
4.9
Rating, 4.9 out of 5 stars
112 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
Meta
HTML y CSS en detalle
Skills you'll gain: Responsive Web Design, HTML and CSS, Bootstrap (Front-End Framework), Cascading Style Sheets (CSS), Debugging, Web Design, UI Components, Semantic Web, Hypertext Markup Language (HTML), Front-End Web Development, Web Content Accessibility Guidelines, Web Analytics and SEO
4.6
Rating, 4.6 out of 5 stars
49 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free
Coursera Project Network
Create a website with MailChimp
Skills you'll gain: Search Engine Optimization, Content Management, Web Content, Information Architecture, Web Design and Development, Goal Setting, Project Implementation, Project Closure
4.6
Rating, 4.6 out of 5 stars
69 reviews
Beginner · Guided Project · Less Than 2 Hours
Google Cloud
Filtering and Sorting Data in Looker
Skills you'll gain: Looker (Software), Dashboard, Data Manipulation, Data Visualization, Data Analysis Expressions (DAX), Exploratory Data Analysis
Beginner · Project · Less Than 2 Hours
Coursera Project Network
Optimization with Next.js: Build a Product Portfolio Website
Skills you'll gain: Web Development Tools, React.js, JavaScript Frameworks, Front-End Web Development, HTML and CSS, Performance Tuning, Web Development, Cascading Style Sheets (CSS), Microsoft Visual Studio
Intermediate · Guided Project · Less Than 2 Hours
Status: Free Trial
Scrimba
JavaScript Algorithms
Skills you'll gain: Software Design Patterns, Software Design, Computational Thinking, Algorithms, Program Development, Theoretical Computer Science, Computer Programming, Software Development, Programming Principles, Data Structures, Computer Science, Javascript
Intermediate · Specialization · 1 - 4 Weeks
Status: Free Trial
Aptly
Google Ads Search Certification Preparation
Skills you'll gain: Google Ads, Pay Per Click Advertising, Search Engine Marketing, Campaign Management, Digital Advertising, Registration, Marketing, Keyword Research, Advertising, Digital Marketing, Test Planning
Beginner · Course · 1 - 4 Weeks
Status: New
Board Infinity
Generative AI: Prompt Engineering Basics
Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, OpenAI, Data Ethics, Content Creation, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Computer Programming, Automation, Emerging Technologies
Beginner · Course · 1 - 4 Weeks
Status: New
Status: Free Trial
Google Cloud
Create Embeddings, Vector Search, and RAG with BigQuery
Skills you'll gain: Generative AI, Prompt Engineering, Large Language Modeling, Google Cloud Platform, Natural Language Processing, Data Processing, Machine Learning Algorithms
Advanced · Course · 1 - 4 Weeks
Status: Free Trial
Tecnológico de Monterrey
Conformando tu estrategia digital
Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Social Media Strategy, Content Strategy, Email Marketing, Web Design and Development, Customer Engagement, Digital Communications, Event Management
4.8
Rating, 4.8 out of 5 stars
42 reviews
Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular seo courses

Create a no-code one page SMB website with Carrd: Coursera Project Network
Content Strategy: Simplilearn
¿Qué hacer con tu estrategia digital en tiempos de cambio?: Tecnológico de Monterrey
HTML y CSS en detalle: Meta
Create a website with MailChimp: Coursera Project Network
Filtering and Sorting Data in Looker: Google Cloud
Optimization with Next.js: Build a Product Portfolio Website: Coursera Project Network
JavaScript Algorithms: Scrimba
Google Ads Search Certification Preparation: Aptly
Generative AI: Prompt Engineering Basics: Board Infinity

SEO Courses