• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free
      Free
      C

      Coursera Project Network

      Canva pour les débutants

      Skills you'll gain: Canva (Software), Logo Design, Video Editing, Graphic and Visual Design, Content Creation, Design, User Accounts

      4.7
      Rating, 4.7 out of 5 stars
      ·
      19 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • U

      University of Florida

      TECH MeD: Transdisciplinary Education for Critical Hacks of Medical Devices

      Skills you'll gain: Medical Equipment and Technology, Healthcare Ethics, Health Technology, Internet Of Things, Patient Safety, Healthcare Industry Knowledge, Telehealth, Vulnerability, Medical Privacy, Legal Risk, Health Care, Data Ethics, Regulatory Compliance, Law, Regulation, and Compliance, Health Informatics, Threat Modeling, Vulnerability Assessments, Security Awareness, Cybersecurity, Security Controls

      4.4
      Rating, 4.4 out of 5 stars
      ·
      28 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Digital Trends: AI, Metaverse, Persuasive Tech & Blockchain

      Skills you'll gain: Digital Transformation, Emerging Technologies, Artificial Intelligence, Digital Assets, Digital Marketing, Artificial Neural Networks, Social Media, Web Development, Deep Learning, Persuasive Communication, Human Computer Interaction, Machine Learning, Business Ethics, Algorithms, Cryptography, Decision Making

      4.6
      Rating, 4.6 out of 5 stars
      ·
      12 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      N

      NIIT

      Developing Responsive Web Pages Using HTML5 and CSS3

      Skills you'll gain: Responsive Web Design, HTML and CSS, Bootstrap (Front-End Framework), Web Design, Front-End Web Development, Mobile Development, UI Components

      4.1
      Rating, 4.1 out of 5 stars
      ·
      27 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      D

      Duke University

      ESG Challenges and Solutions for Business

      Skills you'll gain: Business Ethics, Accountability, Environmental Social And Corporate Governance (ESG), Ethical Standards And Conduct, Compliance Management, Regulatory Compliance, Corporate Sustainability, Overcoming Objections, Regulatory Requirements, Organizational Change, Stakeholder Engagement, Corporate Strategy

      4.9
      Rating, 4.9 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Thinking About Care

      Skills you'll gain: Caregiving, Long Term Care, Health Care, Surveys, Personal Care, Socioeconomics, Cultural Diversity, Social Justice, Nursing Homes, Economics, Policy, and Social Studies, Sociology

      5
      Rating, 5 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of Virginia

      إستراتيجية الأعمال المتقدمة

      Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Corporate Strategy, Strategic Decision-Making, Business Analysis, Stakeholder Management, Organizational Strategy, Market Analysis, Product Lifecycle Management, International Finance, Risk Analysis, Global Marketing, Innovation, Diversity and Inclusion

      4.9
      Rating, 4.9 out of 5 stars
      ·
      40 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Instructor Network

      User Interface Design: Principles, Prototyping, Practices

      Skills you'll gain: Prototyping, User Interface (UI) Design, Usability, User Research, Interactive Design, UI Components, User Centered Design, Mockups, Graphic and Visual Design Software, Design Thinking, Design Elements And Principles, Typography, Web Content Accessibility Guidelines

      4.8
      Rating, 4.8 out of 5 stars
      ·
      33 reviews

      Beginner · Course · 1 - 4 Weeks

    • T

      The State University of New York

      Empowering Yourself in a Post-Truth World

      Skills you'll gain: Empowerment, Critical Thinking, Media and Communications, Diversity Awareness, Self-Awareness, Research, Literacy, Open Mindset, Collaboration, Community Development, Information Privacy

      4.5
      Rating, 4.5 out of 5 stars
      ·
      17 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      T

      The Chinese University of Hong Kong

      Structural Equation Model and its Applications | 结构方程模型及其应用 (粤语)

      Skills you'll gain: Statistical Modeling, Statistical Analysis, SPSS, SAS (Software), Statistical Methods, Data Analysis Software, Correlation Analysis, Regression Analysis, Advanced Analytics, Econometrics, Exploratory Data Analysis, Social Sciences

      4.8
      Rating, 4.8 out of 5 stars
      ·
      25 reviews

      Mixed · Course · 3 - 6 Months

    • U

      University of Geneva

      Innovation, médias et transformation digitale

      Skills you'll gain: Innovation, Media and Communications, Digital Transformation, Journalism, Digital Media Strategy, Ethical Standards And Conduct, Social Sciences, Economics, Emerging Technologies, Telecommunications, Financial Statement Analysis, Balance Sheet

      4.4
      Rating, 4.4 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 3 Months

    • N

      Northeastern University

      Foundations in Human-Centered AI

      Skills you'll gain: Human Centered Design, Human Computer Interaction, Usability, Generative AI, Interaction Design, User Interface (UI), Artificial Intelligence, Machine Learning, Deep Learning

      Mixed · Course · 1 - 4 Weeks

    Searches related to social media marketing

    meta social media marketing
    introduction to social media marketing
    meta social media marketing capstone
    social media marketing in practice
    genai in social media marketing
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…247248249…372

    In summary, here are 10 of our most popular social media marketing courses

    • Canva pour les débutants: Coursera Project Network
    • TECH MeD: Transdisciplinary Education for Critical Hacks of Medical Devices: University of Florida
    • Digital Trends: AI, Metaverse, Persuasive Tech & Blockchain: University of California, Davis
    • Developing Responsive Web Pages Using HTML5 and CSS3: NIIT
    • ESG Challenges and Solutions for Business: Duke University
    • Thinking About Care: University of Colorado Boulder
    • إستراتيجية الأعمال المتقدمة: University of Virginia
    • User Interface Design: Principles, Prototyping, Practices: Coursera Instructor Network
    • Empowering Yourself in a Post-Truth World: The State University of New York
    • Structural Equation Model and its Applications | 结构方程模型及其应用 (粤语): The Chinese University of Hong Kong

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Social Media Marketing

    Top courses include Meta’s Social Media Marketing Professional Certificate and offerings from Northwestern University and the Digital Marketing Institute. You can learn how to build strategies, create content, grow audiences, and run campaigns on platforms like Instagram, Facebook, LinkedIn, and TikTok.‎

    Yes. Many courses can be audited for free, giving you access to videos and reading materials. If you want to complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    You can learn how to create social media strategies, schedule posts, manage ad campaigns, use analytics tools, and tailor content for different platforms. Some courses also include hands-on projects and tools used in real-world marketing roles.‎

    No experience is required. Many Coursera courses are built for beginners and guide you through key concepts, tools, and best practices step by step.‎

    Yes. Social media marketing skills are in high demand for roles in digital marketing, content creation, and brand management. Earning a certificate and completing practical projects can help you build a portfolio and show employers what you can do.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok