• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Machine Learning In Marketing
    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Results for "machine learning in marketing"

    • U

      University of Illinois Urbana-Champaign

      Digital Marketing

      Skills you'll gain: Data Storytelling, Online Advertising, Marketing Analytics, Keyword Research, Email Marketing, Digital Media Strategy, Digital Advertising, Google Analytics, Analytics, Marketing Communications, Content Marketing, Social Media Marketing, Marketing, Digital Marketing, Web Analytics, Marketing Strategies, Integrated Marketing Communications, Performance Analysis, Trend Analysis, Consumer Behaviour

      4.7
      Rating, 4.7 out of 5 stars
      ·
      23K reviews

      Beginner · Specialization · 3 - 6 Months

    • I

      IBM

      Unsupervised Machine Learning

      Skills you'll gain: Unsupervised Learning, Dimensionality Reduction, Scikit Learn (Machine Learning Library), Machine Learning Algorithms, Feature Engineering, Machine Learning, Statistical Machine Learning, Text Mining, Data Mining, Data Science, Big Data, NumPy, Data Analysis, Algorithms, Natural Language Processing, Linear Algebra

      4.7
      Rating, 4.7 out of 5 stars
      ·
      313 reviews

      Intermediate · Course · 1 - 3 Months

    • G

      Google

      Attract and Engage Customers with Digital Marketing

      Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Google Ads, Online Advertising, Target Audience, Digital Marketing, Digital Advertising, Persona Development, Web Analytics and SEO, Keyword Research, Pay Per Click Advertising, Marketing, Customer Engagement, Customer Acquisition Management, Advertising, Marketing Strategies, Lead Generation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      7K reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Scikit-Learn For Machine Learning Classification Problems

      Skills you'll gain: Scikit Learn (Machine Learning Library), Applied Machine Learning, Machine Learning Algorithms, Classification And Regression Tree (CART), Supervised Learning, Random Forest Algorithm, Unsupervised Learning

      4.5
      Rating, 4.5 out of 5 stars
      ·
      13 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • I

      IBM

      Deep Learning and Reinforcement Learning

      Skills you'll gain: Generative AI, Reinforcement Learning, Deep Learning, Unsupervised Learning, Artificial Neural Networks, PyTorch (Machine Learning Library), Keras (Neural Network Library), Machine Learning Algorithms, Tensorflow, Computer Vision, Dimensionality Reduction, Natural Language Processing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      253 reviews

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Breast Cancer Prediction Using Machine Learning

      Skills you'll gain: Data Cleansing, Data Processing, Applied Machine Learning, Data Import/Export, Python Programming, Google Cloud Platform, Scikit Learn (Machine Learning Library), Predictive Modeling, Supervised Learning, Machine Learning Algorithms

      4.4
      Rating, 4.4 out of 5 stars
      ·
      44 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • D

      Digital Marketing Institute

      Social Media and Digital Marketing Fundamentals

      Skills you'll gain: Digital Media Strategy, Social Media Marketing, Content Marketing, Digital Marketing, Marketing, Social Media, Marketing Strategies, Digital Content, Social Media Strategy, Integrated Marketing Communications, Consumer Behaviour, Digital Transformation, Content Strategy, Scheduling, Target Audience, Customer Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      351 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      A

      Amazon Web Services

      Planning a Machine Learning Project

      Skills you'll gain: Feasibility Studies, Business Analysis, Business Analytics, Decision Making, Strategic Decision-Making, Applied Machine Learning, Data-Driven Decision-Making, Machine Learning, Strategic Thinking, Program Evaluation, Business Leadership, Strategic Leadership, Project Planning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Machine Learning Pipelines with Azure ML Studio

      Skills you'll gain: Applied Machine Learning, Classification And Regression Tree (CART), Predictive Modeling, Microsoft Azure, Machine Learning, Supervised Learning, Feature Engineering, Data Pipelines, Data Processing, Data Cleansing, Application Deployment

      4.5
      Rating, 4.5 out of 5 stars
      ·
      801 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: AI skills
      AI skills
      U

      University of Pennsylvania

      AI and Machine Learning Essentials with Python

      Skills you'll gain: Statistical Machine Learning, PyTorch (Machine Learning Library), Probability, Probability & Statistics, Sampling (Statistics), Deep Learning, Probability Distribution, Python Programming, Supervised Learning, Statistics, Machine Learning, Regression Analysis, Data Processing, Agentic systems, Data Science, Artificial Intelligence, Artificial Neural Networks, Algorithms, Computer Vision, Theoretical Computer Science

      4.6
      Rating, 4.6 out of 5 stars
      ·
      19 reviews

      Intermediate · Specialization · 3 - 6 Months

    • U

      University of Pennsylvania

      Introduction to Marketing

      Skills you'll gain: Go To Market Strategy, Branding, Consumer Behaviour, Strategic Marketing, Marketing, Brand Strategy, Communication Strategies, Marketing Strategy and Techniques, Marketing Communications, Brand Loyalty, Customer experience strategy (CX), Customer Insights, Brand Awareness, Price Negotiation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      13K reviews

      Mixed · Course · 1 - 3 Months

    • U

      University of Washington

      Machine Learning Foundations: A Case Study Approach

      Skills you'll gain: Applied Machine Learning, Feature Engineering, Regression Analysis, Machine Learning, Image Analysis, Artificial Intelligence and Machine Learning (AI/ML), Supervised Learning, Artificial Intelligence, Deep Learning, Classification And Regression Tree (CART), Computer Vision, Application Development, Predictive Modeling, Natural Language Processing, Text Mining, Data Mining, Information Architecture

      4.6
      Rating, 4.6 out of 5 stars
      ·
      14K reviews

      Mixed · Course · 1 - 3 Months

    1…8910…834

    In summary, here are 10 of our most popular machine learning in marketing courses

    • Digital Marketing: University of Illinois Urbana-Champaign
    • Unsupervised Machine Learning: IBM
    • Attract and Engage Customers with Digital Marketing: Google
    • Scikit-Learn For Machine Learning Classification Problems: Coursera Project Network
    • Deep Learning and Reinforcement Learning: IBM
    • Breast Cancer Prediction Using Machine Learning: Coursera Project Network
    • Social Media and Digital Marketing Fundamentals: Digital Marketing Institute
    • Planning a Machine Learning Project: Amazon Web Services
    • Machine Learning Pipelines with Azure ML Studio: Coursera Project Network
    • AI and Machine Learning Essentials with Python: University of Pennsylvania

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok