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    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

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    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      I

      Interactive Brokers

      ESG Investing: Industry Impacts & Transformations

      Skills you'll gain: Environmental Social And Corporate Governance (ESG), Financial Market, Market Trend, Market Analysis, Corporate Sustainability, Governance, Investment Management, Transportation Operations, Portfolio Management, Credit Risk, Business Transformation, Supply And Demand, Emerging Technologies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      25 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Proyecto capstone estrategia de marketing

      Skills you'll gain: Marketing Planning, Strategic Marketing, Marketing, Marketing Strategy and Techniques, Market Analysis, Market Research, Product Strategy, Product Marketing, Marketing Communications, Promotional Strategies, Plan Execution, Consumer Behaviour, Competitive Analysis, Target Audience, Hotels and Accommodations, Return On Investment

      5
      Rating, 5 out of 5 stars
      ·
      22 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Applied Sustainability Engineering

      Skills you'll gain: Energy and Utilities, Sustainability Reporting, Corporate Sustainability, Strategic Leadership, Product Engineering, Initiative and Leadership, Electrical Power, Leadership Development, Product Development, Environmental Engineering, Industrial Design, Waste Minimization, Product Design, Packaging and Labeling, Engineering Management, Systems Engineering, Product Lifecycle Management, Environmental Issue, Environmental Science, Electric Power Systems

      Build toward a degree

      4.5
      Rating, 4.5 out of 5 stars
      ·
      37 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Space is Everywhere

      Skills you'll gain: Journalism, Music, Culture, Media and Communications, Liberal Arts, Art History, Storytelling, Creativity, World History, Innovation, Science and Research

      4.6
      Rating, 4.6 out of 5 stars
      ·
      12 reviews

      Beginner · Course · 1 - 3 Months

    • U

      UBITS

      UX writing para principiantes

      Skills you'll gain: User Experience, User Experience Design, User Research, User Centered Design, Content Creation, Web Content, Diversity and Inclusion, Storytelling, Writing, Concision

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Intro to the Arctic

      Skills you'll gain: Environmental Issue, Environment, Environmental Monitoring, Physical Science, Environmental Science, Geographic Information Systems, Social Studies, Water Resources, World History, Research, Scientific Methods

      4.7
      Rating, 4.7 out of 5 stars
      ·
      34 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Prácticas efectivas de marketing usando Facebook Messenger

      Skills you'll gain: Facebook, Social Media Marketing, Social Media, Social Media Management, Customer Service, Customer experience improvement, Marketing Automation, Business Marketing, Marketing Communications, Content Development and Management, Customer Communications Management, User Accounts

      4.9
      Rating, 4.9 out of 5 stars
      ·
      10 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Assessing and Improving Community Health

      Skills you'll gain: Community Health, Public Health, Health Disparities, Health Assessment, Epidemiology, Health Policy, Health Systems, Health Care, Data Collection, Socioeconomics

      4.4
      Rating, 4.4 out of 5 stars
      ·
      24 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Create your e-commerce store with Ecwid

      Skills you'll gain: Customer Communications Management, Content Management Systems, Payment Processing, E-Commerce, Web Content, Product Management, Shipping and Receiving, Tax Management, System Configuration

      5
      Rating, 5 out of 5 stars
      ·
      12 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      I

      Illinois Tech

      Innovation and International Strategy

      Skills you'll gain: Product Lifecycle Management, Global Marketing, Innovation, Market Opportunities, Market Analysis, New Product Development, Technology Strategies, Competitive Analysis, Business Strategy, Strategic Decision-Making

      Build toward a degree

      4.9
      Rating, 4.9 out of 5 stars
      ·
      39 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Reimagining Educational Innovation

      Skills you'll gain: Innovation, Education and Training, Leadership, Community Development, Empowerment, Teaching, Self-Awareness, Collaboration, Parent Communication, Professional Development, Working With Children, Relationship Building

      4.9
      Rating, 4.9 out of 5 stars
      ·
      20 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Global Impact: Cross-Cultural Management

      Skills you'll gain: Virtual Teams, Cultural Sensitivity, Intercultural Competence, Cultural Diversity, Team Management, Negotiation, Leadership and Management, Diversity Awareness, Conflict Management, Business Leadership, Leadership, Communication, Non-Verbal Communication

      Build toward a degree

      Beginner · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular social media marketing courses

    • ESG Investing: Industry Impacts & Transformations: Interactive Brokers
    • Proyecto capstone estrategia de marketing: IE Business School
    • Applied Sustainability Engineering: University of Colorado Boulder
    • Space is Everywhere: University of Colorado Boulder
    • UX writing para principiantes: UBITS
    • Intro to the Arctic: University of Colorado Boulder
    • Prácticas efectivas de marketing usando Facebook Messenger: Coursera Project Network
    • Assessing and Improving Community Health: University of Michigan
    • Create your e-commerce store with Ecwid: Coursera Project Network
    • Innovation and International Strategy: Illinois Tech

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Social Media Marketing

    Top courses include Meta’s Social Media Marketing Professional Certificate and offerings from Northwestern University and the Digital Marketing Institute. You can learn how to build strategies, create content, grow audiences, and run campaigns on platforms like Instagram, Facebook, LinkedIn, and TikTok.‎

    Yes. Many courses can be audited for free, giving you access to videos and reading materials. If you want to complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    You can learn how to create social media strategies, schedule posts, manage ad campaigns, use analytics tools, and tailor content for different platforms. Some courses also include hands-on projects and tools used in real-world marketing roles.‎

    No experience is required. Many Coursera courses are built for beginners and guide you through key concepts, tools, and best practices step by step.‎

    Yes. Social media marketing skills are in high demand for roles in digital marketing, content creation, and brand management. Earning a certificate and completing practical projects can help you build a portfolio and show employers what you can do.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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