• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Preview
      Preview
      U

      University of Michigan

      Service Transformed: Lessons in U.S. Veteran Centered Care

      Skills you'll gain: Health Disparities, Trauma Care, Triage, Patient Evaluation, Cultural Responsiveness, Patient Coordination, Health Care, Care Coordination, Cultural Sensitivity, Diversity Awareness, Public Health, Mental Health, Interpersonal Communications, Demography

      4.1
      Rating, 4.1 out of 5 stars
      ·
      17 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Preview
      Preview
      S

      Starweaver

      Mastering Digital Communication: Effective Online Engagement

      Skills you'll gain: Content Creation, Social Media, Social Media Content, Presentations, Crisis Management, Social Media Strategy, Digital Marketing, Communication, Digital Communications, Web Content, Strategic Communication, Media and Communications, Business Correspondence, Customer Engagement, Communication Strategies, Target Audience, Data Ethics, Ethical Standards And Conduct, Email Marketing, Storytelling

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      INSEAD

      Blockchain Opportunity Analysis for Global Commerce

      Skills you'll gain: Competitive Analysis, Blockchain, Market Analysis, Market Opportunities, Product Development, Target Market, Project Implementation, Business Planning, Business Analysis, Solution Design, Market Research, Business Strategy, Emerging Technologies, Feasibility Studies, Value Propositions, Decision Making

      Intermediate · Course · 1 - 3 Months

    • Status: Preview
      Preview
      P

      Pontificia Universidad Católica del Perú

      Fundamentos de analítica de datos educativos

      Skills you'll gain: Data Collection, Data Ethics, Looker (Software), Education Software and Technology, Higher Education, Surveys, Analytics, Data Analysis, Spreadsheet Software, Personally Identifiable Information, Data-Driven Decision-Making, Information Privacy, Descriptive Analytics, Data Visualization, Artificial Intelligence, Data Visualization Software, Strategic Decision-Making, Data Management, Ethical Standards And Conduct

      4.8
      Rating, 4.8 out of 5 stars
      ·
      17 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      G

      Goldman Sachs

      Fundamentos de Clientes e Concorrência com o 10,000 Women da Goldman Sachs

      Skills you'll gain: Competitive Analysis, Growth Strategies, Value Propositions, Target Market, Customer Analysis, Price Negotiation, Business Strategies, B2B Sales, Competitive Intelligence, Market Analysis, Business-To-Consumer

      4.9
      Rating, 4.9 out of 5 stars
      ·
      40 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Digital Thinking: Frameworks For Our Digital Reality

      Skills you'll gain: Digital Transformation, Data Ethics, Machine Learning, Emerging Technologies, Economics, Policy, and Social Studies, Artificial Intelligence, Business Technologies, Social Sciences, Business Ethics, Blockchain, World History, Innovation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Prácticas efectivas de marketing usando Facebook Messenger

      Skills you'll gain: Facebook, Advertising, Social Media Management, Social Media, Marketing Automation, Social Media Marketing, Customer Communications Management, Marketing, Account Management, Customer Insights, Business Marketing, Business Management

      4.9
      Rating, 4.9 out of 5 stars
      ·
      10 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      Universidad de Palermo

      Digital Disruption

      Skills you'll gain: Business Strategies, Innovation, Business Strategy, Digital Transformation, Business Transformation, Technology Strategies, Organizational Strategy, Internal Communications, Emerging Technologies, Strategic Thinking, Process Development, Organizational Change, Business Technologies, Strategic Decision-Making, Client Services

      4.7
      Rating, 4.7 out of 5 stars
      ·
      21 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      System Dynamics

      Skills you'll gain: Systems Thinking, Process Flow Diagrams, Simulations, Complex Problem Solving, Systems Analysis, Corporate Strategy, Growth Strategies, Business Strategies, Market Analysis, Software Visualization, Decision Making

      Advanced · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Managing Conflicts with Cultural and Emotional Intelligence

      Skills you'll gain: Team Management, Conflict Management, Emotional Intelligence, Team Building, Cultural Diversity, Empathy, Project Management, Communication, Interpersonal Communications, Self-Awareness, Decision Making

      5
      Rating, 5 out of 5 stars
      ·
      7 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Cape Town

      Capstone Course: Start Up Your Fintech Future

      Skills you'll gain: Business Modeling, Peer Review, Brainstorming, Entrepreneurship, Business Strategy, Business Planning, Constructive Feedback, Presentations, FinTech, Video Production, Market Research

      4.4
      Rating, 4.4 out of 5 stars
      ·
      14 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      K

      Kennesaw State University

      Cybersecurity Job Search and Interviews: Getting Started

      Skills you'll gain: Cybersecurity, Professional Networking, Cyber Security Strategy, Cyber Security Policies, Security Management, Cyber Governance, Interviewing Skills, LinkedIn, Organizational Structure, Recruitment, Job Analysis, Training and Development, Communication

      4.9
      Rating, 4.9 out of 5 stars
      ·
      14 reviews

      Beginner · Course · 1 - 3 Months

    Searches related to social media marketing

    meta social media marketing
    introduction to social media marketing
    social media marketing in practice
    meta social media marketing capstone
    genai in social media marketing
    meta social media marketing professional certificate
    genai for social media marketing specialists
    social media marketing and brand advocacy
    1…272273274…393

    In summary, here are 10 of our most popular social media marketing courses

    • Service Transformed: Lessons in U.S. Veteran Centered Care: University of Michigan
    • Mastering Digital Communication: Effective Online Engagement: Starweaver
    • Blockchain Opportunity Analysis for Global Commerce: INSEAD
    • Fundamentos de analítica de datos educativos: Pontificia Universidad Católica del Perú
    • Fundamentos de Clientes e Concorrência com o 10,000 Women da Goldman Sachs: Goldman Sachs
    • Digital Thinking: Frameworks For Our Digital Reality: University of California, Davis
    • Prácticas efectivas de marketing usando Facebook Messenger: Coursera Project Network
    • Digital Disruption: Universidad de Palermo
    • System Dynamics: Fundação Instituto de Administração
    • Managing Conflicts with Cultural and Emotional Intelligence: University of Maryland, College Park

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok