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    • Content Strategy

    Content Strategy Courses Online

    Learn content strategy principles for planning and managing content. Understand how to align content with business goals and user needs.

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    Explore the Content Strategy Course Catalog

    • R

      Rice University

      조직 내에서 다양성, 형평성, 포용성의 정의

      Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity and Inclusion, Diversity Awareness, Cultural Diversity, Organizational Development, Organizational Effectiveness, Demography, Human Resource Strategy

      Intermediate · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      P

      Packt

      Advanced CSS & Responsive Web Design

      Skills you'll gain: Responsive Web Design, HTML and CSS, Web Content Accessibility Guidelines, Cascading Style Sheets (CSS), Web Design, Version Control, GitHub, Front-End Web Development, Mobile Development, Web Development, Typography

      Intermediate · Course · 1 - 3 Months

    • G

      Google Cloud

      Defining and Implementing Networks - Español

      Skills you'll gain: Load Balancing, Google Cloud Platform, General Networking, Computer Networking, Network Administration, Virtual Private Networks (VPN), Cloud Computing, Identity and Access Management, Network Routing, Firewall, User Accounts, Virtual Machines, Servers, Content Management

      Intermediate · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Minnesota

      Business Model & Product Pitch

      Skills you'll gain: Business Modeling, Entrepreneurship, Growth Strategies, Price Negotiation, Business Planning, Financial Modeling, Cost Accounting, Product Strategy, Product Development, New Product Development, Business Strategies, Value Propositions, Presentations, Business Metrics, Customer Acquisition Management, Market Analysis, Fundraising

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      C

      Coursera

      YouTube Content Creation Essentials

      Skills you'll gain: Video Production, Video Editing, Storyboarding, Videography, Post-Production, Media Production, Content Creation, Editing, Scripting

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      C

      Coursera Instructor Network

      Managing Hybrid & AI-Augmented Teams: The Future of Work

      Skills you'll gain: Diversity and Inclusion, Organizational Leadership, Team Leadership, Strategic Leadership, People Management, Leadership, Business Ethics, Innovation, Leadership and Management, Business Leadership, Artificial Intelligence, Virtual Teams, Telecommuting, Communication

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Maryland, College Park

      Digital Marketing 2

      Skills you'll gain: Pay Per Click Advertising, Marketing Analytics, Search Engine Optimization, Analytics, Big Data, Google Analytics, Digital Marketing, Search Engine Marketing, Paid media, Web Analytics, Web Analytics and SEO, Online Advertising, Digital Advertising, Marketing Effectiveness, A/B Testing, Applied Machine Learning, Marketing Automation, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML)

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      S

      Simplilearn

      Data Analytics Course with Generative AI

      Skills you'll gain: Exploratory Data Analysis, Generative AI, Analytics, Advanced Analytics, Business Analytics, Data Analysis, Extract, Transform, Load, Data Integration, Prompt Engineering, Interactive Data Visualization, Data Visualization, Real Time Data, Predictive Analytics, Data-Driven Decision-Making, Data Storytelling, Predictive Modeling, ChatGPT, Forecasting, Data Transformation, Descriptive Analytics

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      SkillUp EdTech

      IT Systems Design and Analysis 

      Skills you'll gain:

      Intermediate · Course

    • Status: New
      New
      C

      Coursera Instructor Network

      Salesforce CLM & CPQ: Streamlining Contract Operations

      Skills you'll gain: Salesforce, Contract Management, Business Reporting, Systems Integration, Customer Relationship Management (CRM) Software, Sales Management, Workflow Management, Process Optimization, Business Process Automation, Configuration Management, Automation, Compliance Management, Scalability

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      P

      Packt

      Advanced Development, Deployment, and Cloud Integration

      Skills you'll gain: ASP.NET, Application Deployment, Microsoft Azure, Cloud Applications, Software Architecture, Scalability, Authentications, User Interface (UI), .NET Framework, Software Design, Maintainability, UI/UX Strategy, Model View Controller, Secure Coding, Application Servers, Microsoft SQL Servers, Database Development, Debugging, Data Validation

      Advanced · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Software Testing, Deployment, and Maintenance Strategies

      Skills you'll gain:

      Intermediate · Course

    Content Strategy learners also search

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    In summary, here are 10 of our most popular content strategy courses

    • 조직 내에서 다양성, 형평성, 포용성의 정의: Rice University
    • Advanced CSS & Responsive Web Design: Packt
    • Defining and Implementing Networks - Español: Google Cloud
    • Business Model & Product Pitch: University of Minnesota
    • YouTube Content Creation Essentials: Coursera
    • Managing Hybrid & AI-Augmented Teams: The Future of Work: Coursera Instructor Network
    • Digital Marketing 2: University of Maryland, College Park
    • Data Analytics Course with Generative AI: Simplilearn
    • IT Systems Design and Analysis : SkillUp EdTech
    • Salesforce CLM & CPQ: Streamlining Contract Operations: Coursera Instructor Network

    Skills you can learn in Data Management

    Google (4)
    Google Cloud Platform (4)
    Application Programming Interfaces (2)
    Mongodb (2)
    Apache Hadoop (1)
    Applied Machine Learning (1)
    Arrays (1)
    CSS (1)
    Cluster Analysis (1)
    Data Structure (1)
    E-commerce (1)
    Graphics (1)

    Frequently Asked Questions about Content Strategy

    "A content strategy is a business' plan to distribute content that aligns with the organization's goals. Content can include a broad variety of online material, such as videos, social media posts, blogs, white papers, and infographics. A thorough content strategy will cover what kind of content is being made, why it's being made, when it's distributed, and where it is distributed. For example, a business might decide to create and share weekly online videos to improve its brand recognition among consumers. A content strategy gives direction to the organization's outreach and engagement efforts.

    As an organization puts its strategy into action, analytics will help determine if the content is having its intended effect. If not, the content strategy may need adjustments."‎

    "If you're a creative person who also loves communicating and organizing, you'll excel as a content strategist. You'll need to envision and anticipate the type of content that will help the organization reach its goals. An analytical mind is needed to understand marketing data and use that data to form an actionable strategy.

    Content strategists don't always have a hand in creating the content itself. That job may go to video editors, writers, graphic designers, or other talent. However, the strategist will need to be willing to work with these individuals to ensure the content is ready by the set deadlines. When challenges arise, you'll need an adaptive mindset and quick decision-making skills to adjust the strategy."‎

    By taking online courses, you can learn essential knowledge about how marketing works on various social media platforms. You'll also discover practical tips on how to analyze metrics, engage audiences, develop a brand identity, and expand your reach. Online courses are ideal when you want to learn these skills from your own home and advance through the lectures and assignments at your own pace.‎

    Online Content Strategy courses offer a convenient and flexible way to enhance your knowledge or learn new Content Strategy skills. Choose from a wide range of Content Strategy courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Content Strategy, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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