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    • Content Strategy

    Content Strategy Courses Online

    Learn content strategy principles for planning and managing content. Understand how to align content with business goals and user needs.

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    Explore the Content Strategy Course Catalog

    • U

      University of Illinois at Urbana-Champaign

      Graduate Certificate in Taxation

      Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax, Global Marketing

      Credit offered

      Graduate Certificate · 6 - 12 Months

    • H

      HEC Paris

      Trust Based Leadership University Certificate

      Skills you'll gain:

      University Certificate · 6 - 12 Months

    • U

      University of Illinois at Urbana-Champaign

      Value Chain Management Graduate Certificate

      Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Marketing Analytics, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax, Global Marketing

      Credit offered

      Graduate Certificate · 6 - 12 Months

    • U

      Universidad de los Andes

      Principios de ingeniería de software automatizada y ágil Certificado MasterTrack®

      Skills you'll gain: Unified Modeling Language, User Story, Continuous Integration, Test Automation, Software Testing, Version Control, Git (Version Control System), Unit Testing, System Testing, Acceptance Testing, Usability, Agile Methodology, Maintainability, Software Architecture, Web Content Accessibility Guidelines, Software Design, Angular, Agile Software Development, Sprint Retrospectives, Software Design Patterns

      Credit offered

      Mastertrack · 6 - 12 Months

    • U

      Universidad de los Andes

      Metodologías ágiles de desarrollo de software Certificado MasterTrack®

      Skills you'll gain: Test Automation, Software Testing, Android Jetpack, User Story, Agile Software Development, Continuous Integration, Kotlin, Unit Testing, Software Architecture, System Testing, Acceptance Testing, Security Requirements Analysis, Usability, Cloud Applications, Infrastructure As A Service (IaaS), Authentications, Authorization (Computing), Web Content Accessibility Guidelines, Platform As A Service (PaaS), Angular

      Credit offered

      Mastertrack · 6 - 12 Months

    • Status: New
      New
      G

      Google Cloud

      透過 Agentspace 加速交流知識

      Skills you'll gain: Google Workspace, Collaborative Software, OAuth, Information Management, Data Management, Data Sharing, Generative AI Agents, Data Access, Productivity Software, Cloud Storage, Content Management Systems, Artificial Intelligence, Application Programming Interface (API), Identity and Access Management

      Intermediate · Course · 1 - 4 Weeks

    • U

      University of London

      Bachelor of Science in Business Administration

      Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Integrated Marketing Communications, Advertising, Innovation, Mergers & Acquisitions, Supply Chain Management, Training and Development, Virtual Teams, Diversity and Inclusion, Databases, Cost Accounting, International Finance, Research, Branding, Economic Development, Cultural Diversity

      Earn a degree

      Degree · 1 - 4 Years

    • U

      University of London

      Bachelor of Science in Marketing

      Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Integrated Marketing Communications, Advertising, Innovation, Mergers & Acquisitions, Supply Chain Management, Training and Development, Virtual Teams, Diversity and Inclusion, Databases, Cost Accounting, International Finance, Research, Branding, Economic Development, Cultural Diversity

      Earn a degree

      Degree · 1 - 4 Years

    • U

      Universidad de Palermo

      Administración de Empresas Certificado MasterTrack®

      Skills you'll gain: Key Performance Indicators (KPIs), Human Capital, Human Resource Strategy, Business Process Management, Strategic Marketing, Organizational Strategy, Marketing, Strategic Leadership, Talent Management, Technology Strategies, Employee Performance Management, People Development, Business Process Improvement, Marketing Strategies, Consumer Behaviour, Marketing Planning, IT Management, Business Strategy, Brand Strategy, Brand Management

      Credit offered

      Mastertrack · 6 - 12 Months

    • H

      HEC Paris

      Executive MSc & MSc in Innovation and Entrepreneurship

      Skills you'll gain: New Product Development, Research Methodologies, Intellectual Property, Innovation, Performance Measurement, Financial Modeling, Design Thinking, Value Propositions, Business Strategy, Private Equity, Social Media Strategy, Business Modeling, Team Building, Active Listening, Business Planning, Supplier Relationship Management, Ideation, Entrepreneurship, Stakeholder Engagement, Corporate Sustainability

      Earn a degree

      Degree · 1 - 4 Years

    • I

      IIT Roorkee

      Executive MBA

      Skills you'll gain: New Product Development, Mergers & Acquisitions, FinTech, Capital Budgeting, Supply Chain, Integrated Marketing Communications, Business Marketing, Sales Process, Innovation, Succession Planning, Management Accounting, Supply Chain Management, Statistical Process Controls, Product Management, Marketing Management, Revenue Management, Sampling (Statistics), Production Schedule, Project Portfolio Management, Financial Statement Analysis

      Earn a degree

      Degree · 1 - 4 Years

    • U

      University of North Texas

      Bachelor of Applied Arts and Sciences

      Skills you'll gain: Operations Management, Exploratory Data Analysis, Mediation, Change Management, Business Writing, Compensation and Benefits, Integrated Marketing Communications, Apache Hadoop, Consumer Behaviour, Organizational Change, Stakeholder Management, Event Management, Grammar, Social Media Strategy, Business Ethics, Sales Process, Diversity Awareness, Conflict Management, Research, Nutrition and Diet

      Earn a degree

      Degree · 1 - 4 Years

    Content Strategy learners also search

    Content Marketing
    Marketing Strategy
    Digital Marketing
    Digital
    Marketing
    Entrepreneurship
    Beginner Digital Marketing
    Digital Marketing Projects
    1…322323324325

    In summary, here are 10 of our most popular content strategy courses

    • Graduate Certificate in Taxation: University of Illinois at Urbana-Champaign
    • Trust Based Leadership University Certificate: HEC Paris
    • Value Chain Management Graduate Certificate: University of Illinois at Urbana-Champaign
    • Principios de ingeniería de software automatizada y ágil Certificado MasterTrack®: Universidad de los Andes
    • Metodologías ágiles de desarrollo de software Certificado MasterTrack®: Universidad de los Andes
    • 透過 Agentspace 加速交流知識: Google Cloud
    • Bachelor of Science in Business Administration: University of London
    • Bachelor of Science in Marketing: University of London
    • Administración de Empresas Certificado MasterTrack®: Universidad de Palermo
    • Executive MSc & MSc in Innovation and Entrepreneurship: HEC Paris

    Skills you can learn in Data Management

    Google (4)
    Google Cloud Platform (4)
    Application Programming Interfaces (2)
    Mongodb (2)
    Apache Hadoop (1)
    Applied Machine Learning (1)
    Arrays (1)
    CSS (1)
    Cluster Analysis (1)
    Data Structure (1)
    E-commerce (1)
    Graphics (1)

    Frequently Asked Questions about Content Strategy

    "A content strategy is a business' plan to distribute content that aligns with the organization's goals. Content can include a broad variety of online material, such as videos, social media posts, blogs, white papers, and infographics. A thorough content strategy will cover what kind of content is being made, why it's being made, when it's distributed, and where it is distributed. For example, a business might decide to create and share weekly online videos to improve its brand recognition among consumers. A content strategy gives direction to the organization's outreach and engagement efforts.

    As an organization puts its strategy into action, analytics will help determine if the content is having its intended effect. If not, the content strategy may need adjustments."‎

    "If you're a creative person who also loves communicating and organizing, you'll excel as a content strategist. You'll need to envision and anticipate the type of content that will help the organization reach its goals. An analytical mind is needed to understand marketing data and use that data to form an actionable strategy.

    Content strategists don't always have a hand in creating the content itself. That job may go to video editors, writers, graphic designers, or other talent. However, the strategist will need to be willing to work with these individuals to ensure the content is ready by the set deadlines. When challenges arise, you'll need an adaptive mindset and quick decision-making skills to adjust the strategy."‎

    By taking online courses, you can learn essential knowledge about how marketing works on various social media platforms. You'll also discover practical tips on how to analyze metrics, engage audiences, develop a brand identity, and expand your reach. Online courses are ideal when you want to learn these skills from your own home and advance through the lectures and assignments at your own pace.‎

    Online Content Strategy courses offer a convenient and flexible way to enhance your knowledge or learn new Content Strategy skills. Choose from a wide range of Content Strategy courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Content Strategy, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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