• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Cpa Marketing

    CPA Marketing Courses Online

    Explore CPA (Cost Per Action) marketing principles, strategies, and tools. Learn to create and manage performance-based marketing campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the CPA Marketing Course Catalog

    • C

      Coursera Project Network

      Create an A/B web page marketing test with Google Optimize

      Skills you'll gain: A/B Testing, Google Analytics, Marketing Effectiveness, Web Analytics, Customer experience improvement, Web Analytics and SEO, Target Audience, Web Content, Content Performance Analysis, Marketing, Analytics

      4.4
      Rating, 4.4 out of 5 stars
      ·
      108 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Industrial IoT Markets and Security

      Skills you'll gain: Real-Time Operating Systems, Internet Of Things, Security Controls, General Networking, Wireless Networks, Network Protocols, Cybersecurity, Emerging Technologies, Market Opportunities, Interviewing Skills, Cryptography, Software-Defined Networking, Market Analysis, Cloud Platforms, Platform As A Service (PaaS)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      595 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Preview
      Preview
      I

      IESE Business School

      ¿Qué hacen los buenos directivos? Prioridades de la Alta Dirección

      Skills you'll gain: People Management, Business Priorities, Leadership and Management, Talent Management, Strategic Leadership, Organizational Strategy, Business Leadership, Team Management, Leadership, Strategic Thinking, Business Transformation, Business Strategy, Innovation, Business Modeling, Persona (User Experience)

      4.8
      Rating, 4.8 out of 5 stars
      ·
      621 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Lead Management in Salesforce

      Skills you'll gain: Prospecting and Qualification, Sales Process, Sales Development, Salesforce, Lead Generation, Sales Pipelines, Sales Management, Sales Operations, Campaign Management, Data Import/Export, Customer Relationship Management (CRM) Software

      4.7
      Rating, 4.7 out of 5 stars
      ·
      367 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      California Institute of the Arts

      Web Design: Wireframes to Prototypes

      Skills you'll gain: Wireframing, Mockups, Responsive Web Design, Web Design, User Experience Design, Prototyping, HTML and CSS, Graphic and Visual Design, Usability, User Interface (UI) Design, Typography, Design Elements And Principles

      4.8
      Rating, 4.8 out of 5 stars
      ·
      884 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IESE Business School

      La gestión de personas y equipos

      Skills you'll gain: People Management, Organizational Leadership, Team Management, Team Building, Leadership and Management, Leadership, Virtual Teams, Business, Organizational Strategy, Conflict Management, Cultural Diversity, Decision Making, Persona (User Experience)

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.5K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Colorado System

      Fundamentals of Global Energy Business

      Skills you'll gain: Energy and Utilities, Strategic Thinking, Global Marketing, Business Analysis, Business Economics, Supply And Demand, Stakeholder Engagement, Business Analytics, Economics, Political Sciences, Policy Analysis, Environment and Resource Management, Natural Resource Management, Emerging Technologies

      4.6
      Rating, 4.6 out of 5 stars
      ·
      502 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Strategic Innovation: Building and Sustaining Innovative Organizations

      Skills you'll gain: Innovation, Business Modeling, Technology Strategies, Product Lifecycle Management, Strategic Thinking, Business Strategy, Strategic Partnership, Entrepreneurship, Value Propositions, Competitive Analysis, Market Dynamics, Creativity, Network Model, Intellectual Property

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.3K reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Create your e-commerce store with Shopify

      Skills you'll gain: Order Management, Inventory Management System, E-Commerce, Web Analytics, Retail Management, Customer Relationship Management, Business, Product Management, Visual Merchandising, Marketing

      4.5
      Rating, 4.5 out of 5 stars
      ·
      568 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Salesforce Fundamentals

      Skills you'll gain: Salesforce, Salesforce Development, User Accounts, Data Quality, Customer Relationship Management (CRM) Software, Data Integration, Data Management, Dashboard, Business Process Automation, Sales Development, Process Design, Data Import/Export, Customer Relationship Management, Internal Communications, Ad Hoc Reporting, Data Modeling, Administration, Automation, Cloud Computing, Data Security

      4.3
      Rating, 4.3 out of 5 stars
      ·
      257 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of New Mexico

      Administración Estratégica y Emprendedora

      Skills you'll gain: Business Strategies, Business Management, Business, Business Metrics, Business Strategy, Strategic Thinking, Organizational Strategy, Corporate Strategy, Performance Measurement, Resource Management, Strategic Leadership, Competitive Analysis, Performance Metric, Entrepreneurship, Market Opportunities, Market Dynamics, Key Performance Indicators (KPIs), Innovation, Market Trend, Marketing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Predictive Modeling and Analytics

      Skills you'll gain: Predictive Modeling, Predictive Analytics, Exploratory Data Analysis, Data Visualization, Statistical Modeling, Classification And Regression Tree (CART), Data Modeling, Regression Analysis, Data Analysis, Machine Learning Methods, Supervised Learning, Decision Tree Learning, Data Cleansing, Data Processing, Microsoft Excel, Artificial Neural Networks

      3.6
      Rating, 3.6 out of 5 stars
      ·
      602 reviews

      Intermediate · Course · 1 - 4 Weeks

    Cpa Marketing learners also search

    Marketing
    Digital Marketing
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    Marketing Strategy
    1…394041…174

    In summary, here are 10 of our most popular cpa marketing courses

    • Create an A/B web page marketing test with Google Optimize: Coursera Project Network
    • Industrial IoT Markets and Security: University of Colorado Boulder
    • ¿Qué hacen los buenos directivos? Prioridades de la Alta Dirección: IESE Business School
    • Lead Management in Salesforce: Salesforce
    • Web Design: Wireframes to Prototypes: California Institute of the Arts
    • La gestión de personas y equipos: IESE Business School
    • Fundamentals of Global Energy Business: University of Colorado System
    • Strategic Innovation: Building and Sustaining Innovative Organizations: University of Illinois Urbana-Champaign
    • Create your e-commerce store with Shopify: Coursera Project Network
    • Salesforce Fundamentals: University of California, Irvine

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok