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    • Search Engine Marketing

    Search Engine Marketing Courses Online

    Study search engine marketing (SEM) for digital advertising. Learn to create, manage, and optimize paid search campaigns.

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    Explore the Search Engine Marketing Course Catalog

    • Status: Free
      Free
      G

      Goldman Sachs

      Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women

      Skills you'll gain: Strategic Marketing, Target Market, Marketing Planning, Sales Process, Sales, Marketing Strategy and Techniques, Marketing Analytics, Digital Marketing, Brand Management, Market Opportunities, Market Research, Business Metrics, Customer Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Mixed · Course · 1 - 4 Weeks

    • C

      Coursera Instructor Network

      Digital Marketing Trends

      Skills you'll gain: Digital Advertising, Campaign Management, Brand Management, Marketing Strategies, Brand Awareness, Digital Media Strategy, MarTech, Customer Engagement, Social Media Marketing, Marketing, Digital Marketing, Consumer Behaviour, Content Creation, Market Trend, Strategic Planning, Social Media Management, Trend Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      93 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Foundations of User Experience (UX) Design

      Skills you'll gain: User Research, User Experience Design, Design Thinking, User Centered Design, Usability, Persona (User Experience), Usability Testing, Web Content Accessibility Guidelines, Wireframing, Prototyping, Sprint Retrospectives, Sprint Planning

      4.8
      Rating, 4.8 out of 5 stars
      ·
      74K reviews

      Beginner · Course · 1 - 4 Weeks

    • T

      The State University of New York

      Launch Your Online Business

      Skills you'll gain: Branding, Marketing and Public Relations, Entrepreneurship, Content Creation, Video Production, Marketing, Copywriting, Business Modeling, Presentations, Customer Engagement, Value Propositions, E-Commerce, Web Design and Development, Photography, Persona Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      854 reviews

      Beginner · Course · 1 - 4 Weeks

    • N

      Northwestern University

      Sports Marketing

      Skills you'll gain: Event Marketing, Marketing, Social Media, Media Relations, Marketing Strategies, Loyalty Programs, Brand Management, Event Planning, Public Relations, Revenue Management, Promotional Strategies, Strategic Partnership, Crisis Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.4K reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Architecting with Google Compute Engine

      Skills you'll gain: Cloud Infrastructure, Identity and Access Management, Google Cloud Platform, Prompt Engineering, Kubernetes, Application Deployment, Cloud Storage, Infrastructure As A Service (IaaS), Containerization, Cloud Computing, CI/CD, Cloud Computing Architecture, Cloud Security, Cloud Services, Load Balancing, Service Level Agreement, Infrastructure as Code (IaC), Microservices, Virtual Machines, Service Level

      4.7
      Rating, 4.7 out of 5 stars
      ·
      58K reviews

      Intermediate · Specialization · 3 - 6 Months

    • U

      Università Bocconi

      Management of Fashion and Luxury Companies

      Skills you'll gain: Retail Store Operations, Brand Management, Digital Media Strategy, Global Marketing, Financial Reporting, Communication Strategies, Market Opportunities, Marketing Management, Business Modeling, Business Strategy, Customer experience strategy (CX), E-Commerce, Consumer Behaviour, Storytelling, Market Trend, Product Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.1K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of London

      Business and Marketing Strategies

      Skills you'll gain: Operations Management, Process Design, Operational Excellence, Business Operations, Strategic Marketing, Manufacturing Operations, Marketing Strategy and Techniques, Operational Efficiency, Consumer Behaviour, Marketing, Marketing Effectiveness, Market Analysis, Business Ethics, Marketing Psychology, Social Sciences, International Relations, Culture, Business Management, Business, Marketing Analytics

      4.5
      Rating, 4.5 out of 5 stars
      ·
      381 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing

      Skills you'll gain: Data Storytelling, Marketing Analytics, Keyword Research, Email Marketing, Content Marketing, Marketing Strategies, Google Analytics, Digital Marketing, Digital Media Strategy, Analytics, Strategic Communication, Online Advertising, Marketing Communications, Digital Advertising, UI/UX Strategy, Marketing, Web Analytics, Search Engine Marketing, Data Analysis, Data Visualization

      4.7
      Rating, 4.7 out of 5 stars
      ·
      23K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      A

      Adobe

      Adobe Marketing Specialist

      Skills you'll gain: Promotional Strategies, Social Media Content, Digital Marketing, Cross-Channel Marketing, Logo Design, Digital Design, Content Marketing, Creative Design, Target Audience, Generative AI, Visual Design, Marketing Strategies, Campaign Management, Content Creation, Social Media Marketing, Graphic Design, Data Ethics, Content Strategy, Advertising, Market Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.1K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Google SEO Fundamentals

      Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Content Strategy, Digital Marketing, Marketing, Content Performance Analysis, Content Creation, Social Media, Artificial Intelligence, Information Architecture, User Experience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.7K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Introduction to Google SEO

      Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Target Audience, Keyword Research, Consumer Behaviour, Google Analytics, Digital Marketing, User Research, Content Strategy, Web Content, Data Analysis, Business Reporting

      4.6
      Rating, 4.6 out of 5 stars
      ·
      10K reviews

      Beginner · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular search engine marketing courses

    • Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women: Goldman Sachs
    • Digital Marketing Trends: Coursera Instructor Network
    • Foundations of User Experience (UX) Design: Google
    • Launch Your Online Business: The State University of New York
    • Sports Marketing: Northwestern University
    • Architecting with Google Compute Engine: Google Cloud
    • Management of Fashion and Luxury Companies: Università Bocconi
    • Business and Marketing Strategies: University of London
    • Digital Marketing: University of Illinois Urbana-Champaign
    • Adobe Marketing Specialist: Adobe

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