National Taiwan University
商管統計資料分析三 (Analytics for Business and Management (III))

Discover new skills with 30% off courses from industry experts. Save now.

National Taiwan University

商管統計資料分析三 (Analytics for Business and Management (III))

余峻瑜

Instructor: 余峻瑜

Gain insight into a topic and learn the fundamentals.
Intermediate level

Recommended experience

8 hours to complete
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
Intermediate level

Recommended experience

8 hours to complete
Flexible schedule
Learn at your own pace

What you'll learn

  • 認識二元變數 (binary response) 定義以及適用場景。

    了解 Prospective 與 Retrospective 研究設計的差異與應用。

    廣義線性模型 (Generalized Linear Model, GLM) 的架構與邏輯斯迴歸應用。

  • 似然函數與最大概似估計 (Maximum Likelihood Estimate, MLE) 原理。

    二項資料的 Logistic Regression 模型與應用案例。

    對數線性迴歸 (Log-Linear Regression) 之應用。

  • 過度離散 (Overdispersion) 的檢測與修正模型建構。

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

3 assignments

Taught in Chinese (Traditional)

See how employees at top companies are mastering in-demand skills

 logos of Petrobras, TATA, Danone, Capgemini, P&G and L'Oreal

There are 5 modules in this course

本單元介紹:1. 二元變數 (binary response) 的概念與應用情境、2. 二元資料分析中比較兩組族群的母體比例、機率與勝算、3. 前瞻性 (Prospective) 與回顧性 (Retrospective) 研究設計的差異與應用、4. 列聯表 (Contingency Table) 的建立與解讀、5. 獨立性 (Independence) 與同質性 (Homogeneity) 檢定的基本概念、6. 抽樣方式與適用的檢定方法、以及 7. 卡方獨立性檢定 (Chi-Squared Test for Independence) 的步驟與應用

What's included

11 videos1 reading

本單元介紹:1. 廣義線性模型 (GLM) 的基本概念、組成與特性、2. 二元資料的邏輯斯迴歸 (GLM:Logistic Regression) 模型、3. 似然函數與最大概似估計 (MLE) 的原理、以及 4. 迴歸的模型評估與初步概念

What's included

20 videos1 reading1 assignment

本單元介紹:1. 二項資料的 Logistic Regression 模型與應用案例、2. 模型評估方法與推論程序、3. 實例分析:Survey Mac 案例、4. 過度離散 (Overdispersion) 的概念與檢測、以及 5. 含過度離散的 Logistic Regression 模型建構

What's included

14 videos1 reading

本單元介紹:1. 對數線性迴歸 (Log-Linear Regression) 在 Poisson 反應資料中的應用、2. 模型評估方法與診斷、3. 對數線性迴歸係數的推論與解釋、4. 過度離散 (Overdispersion) 的概念與檢測、以及 5. 含額外變異的 Log-Linear Regression 模型建構

What's included

6 videos1 reading1 assignment

What's included

1 assignment

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructor

余峻瑜
National Taiwan University
3 Courses10,046 learners

Offered by

Why people choose Coursera for their career

Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Coursera Plus

Open new doors with Coursera Plus

Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription

Advance your career with an online degree

Earn a degree from world-class universities - 100% online

Join over 3,400 global companies that choose Coursera for Business

Upskill your employees to excel in the digital economy

Frequently asked questions